Global journal of Business and Integral Security https://gbis.ch/index.php/gbis <p><img src="https://www.gbis.ch/public/site/images/ssbm/gbis.jpg" alt="" width="200" height="283" /></p> <h2>About the Journal</h2> <p>Global Journal of Business and Integral Security - GBIS (ISSN 2673-9690 Online) is an international, double-blind peer-reviewed, open-access journal published by the Swiss School of Business and Management (SSBM Geneva) and the University of Applied Sciences in Security and Safety.</p> <p>GBIS aims to provide a valuable outlet for research and scholarship on management-orientated themes and topics. It publishes articles of of multi-disciplinary and interdisciplinary nature as well as empirical research from traditional and managerial functions. With contributions from around the globe, the journal includes articles across the full range of business, management and integral security disciplines.</p> <p>The journal covers topics in the areas of business, management, finance, corporate governance, corporate security, health security, environmental safety, human resource management, marketing, organizational behavior, organization theory, strategy, technology management, and related areas. </p> <p><strong>Aims</strong></p> <p>The aim of GBIS is to provide a platform where academics and practitioners can present their research in the fields of business, management and integral security. The journal will provide new methods and methodologies for analysis, integration and implementation of business, management and integral security.</p> <h4>Focus and Scope</h4> <p>The journal aims to provide an outlet for research and scholarship on management-related themes and topics. With contributions from around the globe, the journal includes empirical, conceptual and methodological articles across the full range of business and management disciplines, including:</p> <ul> <li>Accounting and Finance</li> <li>Business Economics</li> <li>Business Ethics</li> <li>Corporate Governance</li> <li>Environmental Health and Safety</li> <li>Entrepreneurship &amp; SME managemen</li> <li>General Management</li> <li>Human Resource Management</li> <li>Integral and corporate security </li> <li>Knowledge Management</li> <li>Management Development</li> <li>Marketing</li> <li>Operations Management</li> <li>Organization Theory</li> <li>Organizational Behaviour</li> <li>Public Sector Management</li> <li>R&amp;D Management</li> <li>Research Methods</li> <li>Strategic Management</li> <li>Technology Management</li> </ul> <p>Other themes associated to the above or emerging topics will also be considered. </p> <p>All papers submitted to GBIS are submitted to double-blind peer review. </p> <p><strong>Indexed and Abstracted Information</strong></p> <ul> <li>Academic Journals Database</li> <li>COPAC</li> <li>Electronic Journals Library</li> <li>Elektronische Zeitschriftenbibliothek (EZB)</li> <li>Google Scholar</li> <li>JournalTOCs</li> <li>Ulrich's</li> <li>Universe Digital Library</li> <li>WorldCat</li> <li>ZBW-German National Library of Economics</li> </ul> en-US gbis@ssbm.ch (GBIS Journal) gbis@ssbm.ch (GBIS Technical Support) Mon, 08 Apr 2024 06:03:54 -0700 OJS 3.3.0.6 http://blogs.law.harvard.edu/tech/rss 60 Sustainable Economics in Achieving Sustainable Development Goals https://gbis.ch/index.php/gbis/article/view/339 <p><em>Sustainable economics and the Sustainable Development Goals (SDGs) are intertwined concepts, where economic activity meets the long-term needs of society and the planet.</em></p> <p><em>Sustainable development cannot be achieved without addressing inequalities.&nbsp;Sustainable </em></p> <p><em>economic policies should focus on creating decent work opportunities,&nbsp;promoting fair trade </em></p> <p><em>practices&nbsp;and empowering marginalized communities.</em></p> <p><em>Ultimately, achieving the SDGs requires a global shift towards sustainable economic models. </em></p> <p><em>Governments, businesses and individuals all have a role to play in creating a more sustainable future.</em></p> <p><em>In this article, we will examine Income Taxation on the corporate sector in India from a perspective of </em></p> <p><em>sustainability and equal distribution of Income. We will use a recently conducted research by the </em></p> <p><em>author to substantiate the recommendations.</em></p> Dr. Ram Kasiviswanathan Copyright (c) 2024 Dr. Ram Kasiviswanathan https://gbis.ch/index.php/gbis/article/view/339 Fri, 05 Apr 2024 00:00:00 -0700 Virtual Twin in Healthcare https://gbis.ch/index.php/gbis/article/view/338 <p>This research study focuses on the comprehensive examination of virtual twin technology within the healthcare domain, a rapidly advancing field with far-reaching implications. Leveraging a blend of virtual and physical worlds, virtual twin technology offers real-time simulations and monitoring of healthcare systems. Despite its immense potential, including enhanced patient care, personalized medicine, and predictive analytics, the technology's widespread adoption faces challenges, including technical barriers, ethical concerns, and financial constraints.<br>This study aims to explore the feasibility, applications, impact, opportunities, and challenges of virtual twin technology in healthcare. Employing a qualitative approach, the investigation encompasses an analysis of existing literature, expert opinions, and real-world implementation examples. The objectives include an in-depth evaluation of how virtual twin technology can revolutionize patient engagement, clinical decision-making, healthcare outcomes, and the formulation of effective frameworks and guidelines.<br>The findings of this research may serve as a vital guide for healthcare providers, policymakers, researchers, and technology developers. This study not only bridges the existing knowledge gap but also lays the groundwork for future research, technology development, and policy formulation, contributing to the successful integration and utilization of virtual twin technology in the healthcare sector.</p> Suhaspritpal Danaiah Gongate Copyright (c) 2023 Suhaspritpal Danaiah Gongate https://gbis.ch/index.php/gbis/article/view/338 Thu, 21 Mar 2024 00:00:00 -0700 Evolution of Project Managers to Project Leaders Due to Artificial Intelligence https://gbis.ch/index.php/gbis/article/view/337 <p>This research explores the evolving role of project managers in response to the integration of artificial intelligence (AI) into project management practices. Traditionally, project managers were primarily tasked with administrative functions, but the rise of AI is ushering in a transformation that demands a shift towards strategic leadership. The objectives of this study are to investigate the impact of AI integration on project manager’s evolving roles.<br>Key research questions delve into workload changes, required skill sets, perceptions of leadership transformation, perceived benefits and challenges, and the attitudes of project team members.<br>The findings of this research affirms that the increasing incorporation of AI in project management is indeed driving a fundamental transformation in the role of project managers. They are transitioning from task-focused managers to Project Leaders who play a pivotal role in guiding projects towards achieving broader organizational objectives. This research also sheds light on the changing landscape of project management in the era of AI.</p> Manwendra Singh Copyright (c) 2023 Manwendra Singh https://gbis.ch/index.php/gbis/article/view/337 Thu, 21 Mar 2024 00:00:00 -0700 Voice-Based Classification of Patients Using Various Machine Learning & Deep Learning Techniques in Relation with Business Perspectives https://gbis.ch/index.php/gbis/article/view/336 <p>This report presents a unique research proposal that focuses on exploring the commercial implications of voice-based patient categorization through the utilization of machine learning and deep learning algorithms. The study encompasses a comprehensive approach, consisting of an extensive literature review, the development of modeling techniques, and the analysis of case studies to accomplish its research objectives.<br>The initial literature review conducted sheds light on the effectiveness of deep learning and machine learning methodologies, such as 1D Convolutional Neural Networks (CNNs) and Fourier transformation, in effectively distinguishing between normal and diseased voices. Moreover, the review showcases various studies that have examined the<br>3<br>business perspectives of voice-based classification, showcasing its potential applications in domains such as customer service and market research.<br>The research strategy outlined in the discussion section emphasizes the significance of conducting a comprehensive literature review to gain insights into the existing knowledge in the field of voice-based classification. In addition, the study proposes the utilization of modeling techniques to enhance and develop deep learning and machine learning models for voice-based categorization. This includes employing methods such as 1D CNNs, Fourier transformation, and 2D CNNs with spectrograms. Furthermore, a detailed case study analysis will be conducted to explore the practical implementation and commercial applications of voice-based categorization across diverse business contexts.<br>By addressing the commercial aspects of voice-based classification, this proposed research aims to bridge the existing knowledge gap. It seeks to provide valuable insights into the potential applications of voice-based categorization within various industries while identifying factors such as organizational preparedness, technological requirements, and data protection considerations. The inclusion of case studies will serve to illustrate how voice-based categorization can be seamlessly integrated into existing business processes, highlighting both the advantages and challenges associated with its implementation.<br>The anticipated outcomes of this research endeavor encompass the identification of novel applications for voice-based categorization, providing guidance for businesses contemplating its implementation, and fostering a deeper understanding of the benefits and limitations of this technology. Additionally, by establishing connections between the healthcare and business domains, this study aims to stimulate innovation and explore the broader applications of voice-based categorization beyond the medical field.</p> Satyajit Pattnaik Copyright (c) 2023 Satyajit Pattnaik https://gbis.ch/index.php/gbis/article/view/336 Thu, 21 Mar 2024 00:00:00 -0700 International Business Opportunities and Reasons Why Major Canadian Banks Should Offer Islamic Finance https://gbis.ch/index.php/gbis/article/view/335 <p>The global financial landscape has witnessed a remarkable surge in interest and adoption of Islamic finance products, reflecting a significant growing demand for Shariah-compliant banking solutions. This research delves into the opportunities and underlying reasons that advocate for major Canadian banks to incorporate Islamic finance products into their offerings. Canada's multicultural and diverse population, including a substantial Muslim demographic, presents a unique opportunity for major banks to tap into an underserved market segment. The incorporation of Islamic finance products could cater to the financial needs of Muslim consumers, fostering inclusivity and aligning with the country's commitment to human rights, diversity, and social harmony. Furthermore, the global nature of Islamic finance provides Canadian banks with the prospect of expanding their reach beyond national borders. By introducing Shariah-compliant products, these banks could establish a foothold in international markets that have embraced Islamic finance principles, expand capital raising capabilities, enhance global competitiveness and strengthen their brand image. Challenges such as regulatory considerations and operational adjustments are also discussed within the context of this research. By addressing these challenges through strategic planning, collaboration, tailored marketing and advising, major Canadian banks can pave the way for the successful integration of Islamic finance products.</p> Obada Al-Dimashki Copyright (c) 2023 Obada Al-Dimashki https://gbis.ch/index.php/gbis/article/view/335 Thu, 21 Mar 2024 00:00:00 -0700 Effect of Entrepreneurial Characteristics, Entrepreneurial Competencies and Business Strategy on Business Performance of Indonesian Companies in Vietnam https://gbis.ch/index.php/gbis/article/view/334 <p>Vietnam is one of top destination outbound investment of Foreign Investment and Indonesian companies as well. This research is conducted to investigate factors that impact to business performance that may be contributed to the academic and business practical application on a topic of the effect of Entrepreneurial Characteristics, Entrepreneurial Competencies and Business Strategy on Business Performance in Vietnam. The research is applied to Indonesian companies and affiliates operate in Vietnam which must manage dynamic and high customer requirements with high intensity of competition to win the competition. This research taken in period of October 2022- June 2023 and population of the research is the company leaders who are also the owners and managers of Indonesian companies and affiliates in Vietnam. Use quantitative research by using multiple linier regression analysis technic through hypothesis test with SPSS software to proof effect of<br>vii<br>entrepreneurial characteristics, entrepreneurial competencies, and business strategy on business performance of Indonesian companies in Vietnam. This dissertation succeeds to proof entrepreneurial characteristics, entrepreneurial competencies, and business strategy simultaneously give significant impact on Indonesian companies’ business performance in Vietnam.</p> Hendra Syahputra Copyright (c) 2023 Hendra Syahputra https://gbis.ch/index.php/gbis/article/view/334 Mon, 18 Mar 2024 00:00:00 -0700 Assessment of Metro Vancouver Canada Immigration Consulting Firm’s Existing Strategies: Basis for Business Resiliency Strategic Plan During Canadian Border Closures https://gbis.ch/index.php/gbis/article/view/333 <p>The proposed research aims to determine the effectiveness of different Marketing Strategies being used by Metro Vancouver Canada Immigration Consulting regarding business resiliency during Canadian border closures which influence the company’s intention in aiming to develop strategic policies in order to have a precise business resiliency and strategies during Canadian border closures while continuing business operations.<br>Specifically, to assess the effectiveness of the research approach, Data analysis, survey research, management and staff interviews were among the research approaches employed in the study. The findings demonstrated that the company's present strategy was primarily focused on providing clients with excellent immigration services, fostering lifelong relationships with stakeholders to enhance its operations.<br>This study's findings stress the importance of assessing current strategies to identify any potential weaknesses and opportunities for business resilience in the face of unforeseen challenges like border closures. The firm can adjust to the shifting business environment and keep offering its clients high-quality services by putting the suggested tactics into practice.</p> Noel Almonte Abrera Copyright (c) 2023 Noel Almonte Abrera https://gbis.ch/index.php/gbis/article/view/333 Mon, 18 Mar 2024 00:00:00 -0700 Bridging Skill Gaps: Promoting Creative and Critical Thinking in Graduate Learners Through Alternative Assessment Methods https://gbis.ch/index.php/gbis/article/view/332 <p>In the World Bank Human Capital Index 2022 ranks India 132 out of 191 countries.<br>This is an area of concern as India has the largest youth population, and therefore, they must have the right skill sets to find employment in an agile work environment. The workforce predictions indicate replacing a low- and medium-skilled workforce with smart automation. Given these trends, the Government of India introduced many programs to upskill and re-skill Indian youth, yet the employability of Indian graduates is below 50 percent. Educational reforms are slow-paced when compared to the technological revolutions of the 21st century.<br>This exploratory case study examined the impact of an innovative assessment method, specifically a flip-question paper, to enhance critical and creative thinking amongst graduate learners in a women's college in Bangalore. The survey was conducted with 112 respondents from India and abroad to understand current trends in education and skill gaps. The qualitative exploratory case study was conducted on fifty-four graduate learners over a longitudinal period of six months. The themes of the ACER creative thinking framework were evaluated using the rubric designed to generate the<br>quantitative data. The research aimed to validate that assessments should move from content-driven to more creative forms to improve skills. The concept of differentiated assessment brings out the abilities of each learner.<br>The quantitative data generated after the assessment supported and validated the three hypotheses stated in the study. The study's results confirmed that learners experimenting with their ideas could improve their creative and critical thinking. It can be concluded that this assessment method can be used as a model at the end of a program or the entry-level of employment.<br>It can be concluded that, in an age of rapid automation and smart technologies, educators should focus more on pedagogy and assessment that develop higher-order thinking skills. The findings of this study strongly suggest that alternative assessment methods can serve as a creative tool to bridge skill gaps. The future workspaces dominated by machines will require learners with highly developed skills. Therefore, having these skills marked in transcripts and content knowledge is essential.</p> Mary Cruz Copyright (c) 2023 Mary Cruz https://gbis.ch/index.php/gbis/article/view/332 Mon, 18 Mar 2024 00:00:00 -0700 The Implication of Social Media Marketing in the Education Sector: Evaluating the Impact of Social Media-Induced Marketing Elements on Brand Engagement https://gbis.ch/index.php/gbis/article/view/331 <p>The education sector has witnessed significant growth with multiple tech firms that<br>engage in providing services to students. Such services need to be promoted in order to<br>increase the level of awareness among students and attract more students to avail of such<br>services. However, students from a unique demographical community and such aspects need<br>to be considered in order to develop a strategic social marketing plan. The purpose of the<br>current study is to conduct an empirical analysis of how education brands in the education<br>sector utilise social media marketing in order to increase the level of awareness and level of<br>student engagement with the brand. This purpose has been addressed in the current study by<br>collecting data and conducting empirical analysis with 250 different students who are part of<br>different educational institutions and take services from education sector firms. Empirical<br>analysis conducted in the current study has suggested student perception, brand loyalty, brand<br>equity, and the level of student engagement does influence the expected performance of<br>social media marketing campaign conducted by education brands. Education brands are<br>required to ensure that they develop a positive level of student perception, engagement, brand<br>loyalty and trust in order to attract more students to utilise their service amidst growing<br>competition in this sector which is witnessing the growth of several edtech firms who attempt<br>to engage and occupy larger student share in social media platforms. The current study is a<br>novel attempt to establish strategies which can be adopted for improving the effectiveness of<br>marketing campaigns.</p> Ram Kiran Copyright (c) 2023 Ram Kiran https://gbis.ch/index.php/gbis/article/view/331 Mon, 18 Mar 2024 00:00:00 -0700 Total Quality Management Practices and Performance of Manufacturing Firms in Uganda: Case of Metro Cement Ltd https://gbis.ch/index.php/gbis/article/view/330 <p>The aim of this study is to investigate the relationship between total quality management<br>(TQM) practices and the performance of manufacturing firms in Uganda, using Metro<br>Cement Ltd as a case study. The study employs a mixed-methods research design,<br>consisting of a survey and interviews with employees and management of Metro Cement<br>Ltd.<br>The survey is used to collect quantitative data on the TQM practices and performance of<br>the company. The data is analyzed using descriptive statistics, correlation analysis, and<br>regression analysis to identify the relationship between TQM practices and performance.<br>The interviews are used to collect qualitative data on the perceptions and experiences of<br>employees and management regarding TQM practices and their impact on the company's<br>performance.<br>The findings of the study show that TQM practices are positively related to the<br>performance of Metro Cement Ltd. The study identifies several TQM practices that<br>significantly influence the company's performance, including continuous improvement,<br>employee involvement, customer focus, and leadership commitment. The study also<br>reveals that the implementation of TQM practices has led to improvements in product<br>quality, customer satisfaction, and employee morale.<br>The study concludes that the adoption and implementation of TQM practices can improve<br>the performance of manufacturing firms in Uganda, and recommends that other companies<br>in the sector should adopt TQM practices to enhance their performance. The study also<br>recommends that Metro Cement Ltd should continue to invest in TQM practices and<br>identify areas for further improvement to maintain its competitive advantage in the market.<br>Total Quality Management (TQM) is a management philosophy that emphasizes<br>continuous improvement of all aspects of an organization, including its products, services,<br>processes, and people. TQM is based on the belief that quality is everyone's responsibility<br>and that it can be achieved through the involvement of all employees.</p> Mohamed Abdullah Copyright (c) 2023 Mohamed Abdullah https://gbis.ch/index.php/gbis/article/view/330 Mon, 18 Mar 2024 00:00:00 -0700